Vol. 1 No. 1 (2025)

Articles

• Role of Facebook in Influencing Customer Purchase Intention in Nepalgunj, Nepal

  Vikas Shahi

  1-18

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• Factors Affecting the Career Advancement of Women Accountants in Kathmandu Valley, Nepal

  Chinta Mani Gautam

  19-50

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• Ethical Business Practices and Employee Retention in Nepal: Investigating the Mediating Role of Employee Loyalty

  Dhruba Prasad Subedi, Dilli Ram Bhandari

  51-75

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• Perceived Risk Associated with Technology Adaptation in Nepal and the Role of Government Policies in Mitigating Risks and Building Trust

  Shreedip Sigdel

  76-97

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• Constraints Management of Organic Farming: Evidence from Pokhara Metropolitan, Nepal

  Santosh Chapagain, Sunil Dhakal

  98-130

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• Digital Transformation in Human Resource Management: Enhancing Financial and Non-Financial Rewards in Nepalese Commercial Banks

  Ashok Ghimire

  131-150

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• Digital Shopping Behavior of Clients: Evidence from Nepalese Youths

  Basu Dev Lamichhane, Padam Bahadur Lama, Kussum Rai, Namrata Karki

  151-173

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