Gurung, Grishma, Aarati Ojha, Sagar Kharel, and Babita Simkhada. “Drivers of Consumer Purchase Intention Toward Life Insurance: Mediating Role of Persuasion ”. Nepalese Journal of Insurance and Social Security 8, no. 1 (July 28, 2025): 43–53. Accessed February 2, 2026. https://nepjol.info/index.php/njiss/article/view/82506.