Shahi, Gajendra, and Puja Sah. “The Effect of Electronic Word of Mouth on Brand Image and Purchase Intention of Youth Customers in Kathmandu Valley”. Nepalese Journal of Business 11, no. 2 (August 20, 2024): 19–47. Accessed September 1, 2024. https://nepjol.info/index.php/njb2/article/view/68782.