THAKUR, Binay Kumar; SINGH, Balgopal. The Impact of Advertising on Consumer Brand Preference: A Focus on Soft-Drink Brands in Nepal. Journal of Economics and Management, [S. l.], v. 4, n. 1, p. 33–44, 2024. DOI: 10.3126/jem.v4i1.72887. Disponível em: https://nepjol.info/index.php/jem/article/view/72887. Acesso em: 18 jan. 2025.